Classwork: Persona

 This is our persona classwork

1. What is persona? (definition) Persona is the artist's second personality, used to attract the audience, which is displayed on the screens.

2. Why is persona important to artists? It's to attract audiences and enhance their storytelling by creating a second personality that also builds a connection between the artist and the audience. When they establish a persona, it makes audiences buy into that persona, making them think it's their real personality, which makes it more interesting.

Example: The Weeknd

On-screen pea persona: sex and drug addict with an obsessive complex.

Off-screen personality: shy/camera shy, appreciative of his fans, humble.

My plan: We will build up our persona 

On-screen personality: Romantic and vulnerable. The style focuses more on connection to the audience.

Off-screen personality: Chill and nice, also plays football. The style: street wear.

Statement Of Intent

 This is our statement of intent for the music video project

Self-Reflection: We did a good job by completing it on time, as our teacher now gives a deadline for the statement of intent, which we need to submit within 2 days, whereas we usually have more time to complete it. This statement of intent is also helpful for us to have more ideas and make our work easier in the future.

Research

 This is my research for the music video project.

Copy of Genre Research - Music Video by Maha Afa18

Reflection: This research could help me by providing more ideas about R&B songs, as well as understanding their characteristics. The problem that I faced is that when finding the video on the YouTube embed in Canva, I couldn't find it there, so the solution is that I downloaded the video from YouTube, then put it into my research project.

Classwork

Pre Production : Genre Research

Weekly Progress

 This is the weekly progress for the music video project.

Week 1:

In the first week were grouped by Mr. Nick for the project, and my group mates are Panji and Bamz. Then we started researching for the song that we want to choose. Our first choice was R&B, then we found 5 R&B songs for us to examine.

Problem: The roles and skills in our group are almost the same.

Solution: Learn how to do other things like storyboarding, cameramen, and be better at acting.

To do: Make 6 or more research projects.

My Team

 This is my team for the music video project

Brief

 This is my brief for the music video

Pre Production : Preliminary Research

Final Documentary & Thumbnail

 This is my final video for the documentary

Video:

Thumbnail:

Creative Reflection

 This is my creative reflection for the documentary

CR 1 - How do your products represent social groups or issues?

CR 2 - How do the elements of your production work together to create a sense of ‘branding’?

CR 3 - How do your products engage with the audience?

CR 4 - How did your research inform your products and the way they use or challenge conventions?

Classwork

 This is a mind map of things I've learnt throughout media studies, primarily technical elements. Made By Gusde